2nd

Body swap illusion can transfer you into a Barbie doll using the rubber hand illusion principle (here a description of the sensation)
Could this be the next next big thing for truly immersive gaming? Might have to be floating in a tank in a tactile body suit but I think it would be worth it for the out of body experience.
Interestingly, this research used mirrors to test the effect of remotely viewing the procedure. Although successful, it does not appear to work when the mirror is replaced with a model even though the visual cues are similar. Something to do with mirror cells and our sense of self and/or the fact that some research has shown that it is not dependent on a visual representation. Either way, it looks like this effect could not enable a player to take ownership of a 3rd person game character body. Shame.